Friday, 29 March 2019

Uniformity of standards.



Even though McVitie's dark Chocolate Digestives are one of my favourite biscuits, I do have an issue with the quality of their Chocolate. (You'll have to imagine that the above Sablé Anglais are Chocolate covered).

I suppose their closest competitor over here are Lu's Petit écolier dark Chocolate biscuits. The quality of their Chocolate is far superior, even if the quality of Lu's biscuit base is seriously inferior to that of McVitie's.

I'm just astounded that Brussels has not ordered McVitie's to improve its Chocolate covering, and Lu to improve its biscuit. In fact I'm amazed that Juncker has not ordered that the two companies combine, and create the perfect Chocolate biscuit. McVitie's digestive beneath, and Lu's Chocolate on top. 

That would make the perfect Chocolate biscuit, and Brussels would finally have been of some use.


29 comments:

local alien said...

I'll forward your post to our good friend Juncker....he owes us!
You should get in touch with mcvities! Many years ago I wrote to them complaining I couldn't get their hobnobs in Greece and the sent me a dozen packets. Now mcvities are on the shelves everywhere but I buy greek. Chocolat-smocolat, I'll eat it all

Cro Magnon said...

My supermarket sells McV's 'milk' chocolate digestives, but not the 'dark'. Maybe they'd send me a dozen packs too, if I asked nicely.

New World said...

Will you be writing about how to make the perfect cucumber sandwich tomorrow?

Cro Magnon said...

Don't tempt me. Cucumbers and me don't see eye to eye.

Sue said...

I don't eat this type of biscuit, I find that the chocolate melts when I dip them in my tea. What would Mr Hanson say!

Cro Magnon said...

We were talking about this yesterday afternoon. I was berating Lady M for dunking her Petit écolier in her Tea, and she said it has to be done very quickly and discreetly (in case Hanson is looking). This way the chocolate doesn't melt too quickly.

Thank you for raising this important matter.

Cathy said...

'Half covered' and Tim Tams are what I call winter fare. You only have to look at them during the summer and your fingers are covered in chocolate!

JayCee said...

I really miss chocolate biscuits now that I am on a low-cholesterol diet. I shall have to enjoy them vicariously by reading your blog!

Yael said...

I'm so glad I do not have a particular fondness for cookies and chocolate, not that it makes my life easier.

Andi's English Attic said...

Melt your own choice of superior chocolate and spread it on a plain digestive. That's what I would do. (Then perhaps send a sample to McVities and suggest that's how they SHOULD taste.)

Cro Magnon said...

I've had Tim Tams, brought all the way from Oz.

Cro Magnon said...

Have a word with your doc', and tell him to mind his own business.

Cro Magnon said...

I don't either, but I do like a biscuit (or cake) with my afternoon Tea.

Cro Magnon said...

Do you think my sample biscuit would arrive at McVitie's head office intact?

Tom Stephenson said...

I think you might find that the Lu biscuits are made in the Bahlsen factory in Hanover, Germany.

Anonymous said...

You made me smile. Thanks.

Cro Magnon said...

I think the Co itself is now Spanish owned.

Cro Magnon said...
This comment has been removed by the author.
Graham Edwards said...

Eee. Thee be picky Cro. I suppose I eat a packet of chocolate digestive (dark, of course) a year and am perfectly content.

angryparsnip said...

A nice cookie ruined by inferior chocolate and great chocolate on a awful cookie take Addies advice and send them a cookie.

cheers, parsnip

Iris said...

We should start a movement! And I'm not kidding here, either. Chocolate is important!!

Pipistrello said...

I remember the hue and cry about the EU Vegelate Directive, which I gather now was probably a hoax, but perhaps McVitie's need to be reminded that when you ask for a chocolate digestive, that's what you should be getting?

Starting Over, Accepting Changes - Maybe said...

Lu Petite ecoleir is one of the best packaged cookies (biscuits) I have enjoyed. The chocolate is wonderful. My family loves these even more than those I bake and I am a good baker, even if I say so myself.

Cro Magnon said...

I'm not a huge consumer of anything sweet, which is probably why I like it to be 'correct' when I do partake.

Cro Magnon said...

It's certainly a good idea.

Cro Magnon said...

The difference between good and bad chocolate is huge. Some bad chocolate doesn't even contain any real chocolate!!!

Cro Magnon said...

I agree; and I would be prepared to pay extra too.

Cro Magnon said...

They are good, but the biscuit part is very lacklustre.

Graham Edwards said...

Cro, I don't have a sweet tooth either fortunately but I do like really good chocolate if I'm eating a piece of chocolate. The miniscule layer on a biscuit I only ever eat when I'm offered one at a friend's really doesn't bother me and, if it did, I wouldn't eat it. How about buying plain digestives and a block of your favourite chocolate to go with it?

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